The emotive and semantic content of pattern : an introductory analysis

Urquhart, Lewis and Wodehouse, Andrew (2020) The emotive and semantic content of pattern : an introductory analysis. Design Journal. ISSN 1460-6925

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    Abstract

    This article examines the emotive significance of culturally prominent patterns and sets out an agenda for their purposeful use in design. An exploratory study reviewed 16 distinct patterns and asked participants to judge to what extent a set of emotion terminology related to the aesthetic of each. The results suggest the dynamics of observing aesthetically complex pattern are both exciting and interesting. Drawing on aesthetic theory, it is also argued that discrete geometric motifs within pattern may be subjectively related to emotions such as trust and fear. Connecting these motifs with specific concepts in aesthetic perception and interpretation, it is proposed that pattern can be selectively applied by designers hoping to develop emotively attuned product aesthetics.

    Creators(s): Urquhart, Lewis ORCID logoORCID: https://orcid.org/0000-0002-9773-8225 and Wodehouse, Andrew ORCID logoORCID: https://orcid.org/0000-0001-9605-3497;
    Item type:Article
    ID code:73499
    Keywords:pattern design, emotion, aesthetics, semantics, Drawing Design Illustration, Visual Arts and Performing Arts
    Subjects:Fine Arts > Drawing Design Illustration
    Department:Faculty of Engineering > Design, Manufacture and Engineering Management
    Strategic Research Themes > Innovation Entrepreneurship
    Depositing user: Pure Administrator
    Date deposited:06 Aug 2020 14:02
    Last modified:21 Jan 2021 12:14
    Related URLs:
    URI:https://strathprints.strath.ac.uk/id/eprint/73499
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