Customers' behavioural contribution to the service encounter

Katsaridou, Iliana and Wilson, Alan (2014) Customers' behavioural contribution to the service encounter. In: AMA SERVSIG 2014 International Research Conference, 2014-06-13 - 2014-06-15, University of Macedonia.

Abstract

This presentation examines customers' behavioural contribution to the service encounter

ORCID iDs

Katsaridou, Iliana ORCID: https://orcid.org/0000-0002-4673-8022

Wilson, Alan ORCID: https://orcid.org/0000-0002-5491-1876

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	48946
  Dates:	Date Event 14 June 2014 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	11 Jul 2014 15:08
  Last modified:	11 Nov 2024 16:41
  Related URLs:	Event Event
  URI:	https://strathprints.strath.ac.uk/id/eprint/48946