An analysis of motives for retailer internationalisation to central and eastern Europe

Demirbag, Mehmet and Tatoglu, Ekrem and Kaplan, Gokhan (2001) An analysis of motives for retailer internationalisation to central and eastern Europe. In: Global Business and Technology Association 2001 International Conference in Istanbul, 2001-07-11 - 2001-07-15. (Unpublished)

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Abstract

This paper provides an analysis of motives for retailer internationalisation to central and eastern Europe.