Get personal with your customers
Wilson, Alan (1999) Get personal with your customers. Retail Finance Strategies, 1 (1). p. 17.
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An article on tailored marketing strategies to customer needs within the financial services industry
| Author(s): | Wilson, Alan  ORCID: https://orcid.org/0000-0002-5491-1876 | Item type: | Article |
|---|---|
| ID code: | 46081 |
| Keywords: | marketing, financial services, customer needs, Marketing. Distribution of products, Marketing |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Depositing user: | Pure Administrator |
| Date deposited: | 22 Nov 2013 11:48 |
| Last modified: | 03 Jan 2020 02:51 |
| URI: | https://strathprints.strath.ac.uk/id/eprint/46081 |
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