Transformation and cultural innovation : a tale of two campaigns from modernising India

Das, Sudipta and Hewer, Paul (2012) Transformation and cultural innovation : a tale of two campaigns from modernising India. In: 7th Consumer Culture Theory Conference, 2012-08-16 - 2012-08-19.

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Das, Sudipta and Hewer, Paul

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Item metadata

Item type:	Conference or Workshop Item(Paper)
ID code:	45870
Dates:	Date Event August 2012 Published
Keywords:	Marketing. Distribution of products, Marketing
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
Department:	Strathclyde Business School > Marketing
Depositing user:	Pure Administrator
Date deposited:	13 Nov 2013 12:22
Last modified:	03 Mar 2021 02:32
Related URLs:	Event
URI:	https://strathprints.strath.ac.uk/id/eprint/45870

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