Transformation and cultural innovation : a tale of two campaigns from modernising India
Das, Sudipta and Hewer, Paul (2012) Transformation and cultural innovation : a tale of two campaigns from modernising India. In: 7th Consumer Culture Theory Conference, 2012-08-16 - 2012-08-19.
Full text not available in this repository.Request a copy from the Strathclyde author| Creators(s): |
Das, Sudipta and Hewer, Paul  ORCID: https://orcid.org/0000-0002-7661-8195;
| Item type: | Conference or Workshop Item(Paper) |
|---|---|
| ID code: | 45870 |
| Keywords: | Marketing. Distribution of products, Marketing |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Depositing user: | Pure Administrator |
| Date deposited: | 13 Nov 2013 12:22 |
| Last modified: | 03 Mar 2021 02:32 |
| Related URLs: | |
| URI: | https://strathprints.strath.ac.uk/id/eprint/45870 |
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