Movement, knowledge and consumption within elderly care environments

Stone, Tim and Hewer, Paul and Brownlie, Douglas (2011) Movement, knowledge and consumption within elderly care environments. In: Association for Consumer Research - Building Connections. Conference Proceedings. Association for Consumer Research, GBR, pp. 385-389.

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    Abstract

    Consumer research examines how identities are forged through co-constituted marketplace resources (Arnould & Thompson, 2005) with consumers engaged in the production of desirable and expressive identities. Using a bespoke palette of terms, our work investigates how elderly consumers produce frail identities without the luxury of choice within elderly care environments.

    Author(s):Stone, Tim, Hewer, Paul ORCID logoORCID: https://orcid.org/0000-0002-7661-8195 and Brownlie, Douglas
    Item type:Book Section
    ID code:45680
    Keywords:elderly care, care homes, identity construction, marketing, Marketing. Distribution of products, Marketing, Community and Home Care
    Subjects:Social Sciences > Commerce > Marketing. Distribution of products
    Department:Strathclyde Business School > Marketing
    Depositing user: Pure Administrator
    Date deposited:06 Nov 2013 10:10
    Last modified:24 Jan 2020 04:33
    Related URLs:
    URI:https://strathprints.strath.ac.uk/id/eprint/45680
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