Movement, knowledge and consumption within elderly care environments
Stone, Tim and Hewer, Paul and Brownlie, Douglas; Ahluwalia, Rohini and Chartrand, Tanya L. and Ratner, Rebecca K., eds. (2011) Movement, knowledge and consumption within elderly care environments. In: Association for Consumer Research - Building Connections. Conference Proceedings. Association for Consumer Research, GBR, pp. 385-389.
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Abstract
Consumer research examines how identities are forged through co-constituted marketplace resources (Arnould & Thompson, 2005) with consumers engaged in the production of desirable and expressive identities. Using a bespoke palette of terms, our work investigates how elderly consumers produce frail identities without the luxury of choice within elderly care environments.
Creators(s): |
Stone, Tim, Hewer, Paul ![]() | Item type: | Book Section |
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ID code: | 45680 |
Keywords: | elderly care, care homes, identity construction, marketing, Marketing. Distribution of products, Marketing, Community and Home Care |
Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
Department: | Strathclyde Business School > Marketing |
Depositing user: | Pure Administrator |
Date deposited: | 06 Nov 2013 10:10 |
Last modified: | 18 Jan 2021 10:52 |
Related URLs: | |
URI: | https://strathprints.strath.ac.uk/id/eprint/45680 |
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