Marketing Strategies for Services edited by Michel Kostecki
Wilson, Alan (1994) Marketing Strategies for Services edited by Michel Kostecki. [Review]
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Abstract
Alan Wilson reviews Marketing Strategies for Services edited by Michel Kostecki (Pergamon Press, 1994) £37.00. ISBN 0 08 042389 2
ORCID iDs
Wilson, Alan
Item type: Review ID code: 45575 Dates: DateEvent1994PublishedKeywords: marketing strategies, services, Marketing. Distribution of products, Business, Management and Accounting(all) Subjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Pure Administrator Date deposited: 04 Nov 2013 11:43 Last modified: 19 Feb 2021 02:15 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/45575
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