Marketing Strategies for Services edited by Michel Kostecki

Wilson, Alan (1994) Marketing Strategies for Services edited by Michel Kostecki. [Review]

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Abstract

Alan Wilson reviews Marketing Strategies for Services edited by Michel Kostecki (Pergamon Press, 1994) £37.00. ISBN 0 08 042389 2

Creators(s):	Wilson, Alan ORCID: https://orcid.org/0000-0002-5491-1876;
Item type:	Review
ID code:	45575
Keywords:	marketing strategies, services, Marketing. Distribution of products, Business, Management and Accounting(all)
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
Department:	Strathclyde Business School > Marketing
Depositing user:	Pure Administrator
Date deposited:	04 Nov 2013 11:43
Last modified:	09 Jul 2020 02:04
Related URLs:	Journal or Publication
URI:	https://strathprints.strath.ac.uk/id/eprint/45575
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