The impact of management on creativity and knowledge transfer in an academic virtual enterprise

Fain, Nusa and Kline, Miro and Vukasinovic, Nikola and Duhovnik, Joze (2010) The impact of management on creativity and knowledge transfer in an academic virtual enterprise. Tehnicki vjesnik / Technical Gazette, 17 (3). pp. 347-351. ISSN 1330-3651

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    Abstract

    In a competitive knowledge-based environment the role of creativity in new product development (NPD) has increased. The university as the provider of scientific and technological knowledge has become a key player in NPD, as a supplier of knowledge and human capital and as the physical space for new enterprises. The boundaries between science and technology, university and industry are in flux. This article therefore examines the environmental, strategic and organizational factors influencing innovation in NPD process on an example of an Academic Virtual Enterprise (AVE) that was applied in a design course called European Global Product Realization. AVE represents a creative working environment for students, where they act as real professionals in solving a real-life design problem.

    Author(s):Fain, Nusa, Kline, Miro, Vukasinovic, Nikola and Duhovnik, Joze
    Item type:Article
    ID code:42603
    Keywords:management impact, creativity , knowledge transfer, academic virtual enterprise, knowledge-based economy , NPD process, creativity, innovation, Marketing. Distribution of products, Commerce, Engineering(all)
    Subjects:Social Sciences > Commerce > Marketing. Distribution of products
    Social Sciences > Commerce
    Department:Strathclyde Business School > Marketing
    Depositing user: Pure Administrator
    Date deposited:18 Jan 2013 14:44
    Last modified:16 Jan 2020 07:08
    URI:https://strathprints.strath.ac.uk/id/eprint/42603
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