Global contributions to marketing management

Tadajewski, Mark and Hewer, Anthony (2012) Global contributions to marketing management. Journal of Marketing Management. ISSN 0267-257X

Abstract

Editorial describing global contributions to marketing management.

ORCID iDs

Hewer, Anthony ORCID: https://orcid.org/0000-0002-7661-8195

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• Item metadata

  Item type:	Article
  ID code:	39943
  Dates:	Date Event 2012 Published
  Keywords:	marketing management, marketing, Marketing. Distribution of products, Strategy and Management, Marketing
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	06 Jun 2012 14:17
  Last modified:	01 Jan 2021 04:59
  URI:	https://strathprints.strath.ac.uk/id/eprint/39943