Tadajewski, Mark and Hewer, Paul (2011) Editorial. Journal of Marketing Management, 27 (7). pp. 782-784. ISSN 0267-257X (https://doi.org/10.1080/0267257X.2011.591918)

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Mark Tadajewski and Paul Hewer provide the editorial to volume 27 of the journal of marketing management. A special issue on marketing in the 2010 british general election.