Renault: how a sausage, a sushi roll, a crispbread and a baguette may have affected car sales in Europe
Caemmerer, Barbara; Armstrong, Gary and Kotler, Philip and Harker, Michael John and Brennan, Ross, eds. (2009) Renault: how a sausage, a sushi roll, a crispbread and a baguette may have affected car sales in Europe. In: Marketing: An Introduction. Financial Times Prentice Hall, Harlow, England, pp. 396-398. ISBN 0273713957; 9780273713951
Full text not available in this repository.Request a copy from the Strathclyde authorOfficial URL: http://www.pearson.ch/HigherEducation/Marketing/Pr...
Creators(s): | Caemmerer, Barbara; Armstrong, Gary, Kotler, Philip, Harker, Michael John and Brennan, Ross | Item type: | Book Section |
---|---|
ID code: | 15668 |
Notes: | 1st European Edition |
Keywords: | Renault, marketing, automobiles, sales, Europe, Marketing. Distribution of products, Social Sciences (General) |
Subjects: | Social Sciences > Commerce > Marketing. Distribution of products Social Sciences > Social Sciences (General) |
Department: | Strathclyde Business School > Marketing |
Depositing user: | Mrs Jan Whiteford |
Date deposited: | 22 Feb 2010 18:56 |
Last modified: | 01 Jan 2021 02:45 |
URI: | https://strathprints.strath.ac.uk/id/eprint/15668 |
Export data: |
CORE (COnnecting REpositories)