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World leading smartphone and mobile technology research at Strathclyde...

The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by University of Strathclyde researchers, including by Strathclyde researchers from the Department of Computer & Information Sciences involved in researching exciting new applications for mobile and smartphone technology. But the transformative application of mobile technologies is also the focus of research within disciplines as diverse as Electronic & Electrical Engineering, Marketing, Human Resource Management and Biomedical Enginering, among others.

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Number of items: 9.

Ibeh, Kevin and Awa, Idika and Makhmadshoev, Dilshod and Madichie, Nnamdi (2016) Nascent multinationals from West Africa : are their foreign direct investment motivations any different? International Marketing Review. ISSN 0265-1335 (In Press)

Demirbag, Mehmet and Tatoglu, Ekrem and Glaister, Keith (2010) Institutional and transaction cost determinants of Turkish MNEs' location choice. International Marketing Review, 27 (3). pp. 272-294. ISSN 0265-1335

Demirbag, Mehmet and Sahadev, Sunil and Mellahi, Kamel (2010) Country image and consumer preference for emerging market economy products : the moderating role of consumer materialism. International Marketing Review, 27 (2). pp. 141-163. ISSN 0265-1335

Mellahi, Kamel and Demirbag, Mehmet and Cavusgil, Tamer and Danis, Wade (2010) Marketing strategies of MNCs for emerging markets : internationalisation and market entry mode. International Marketing Review, 27 (3). pp. 267-271. ISSN 0265-1335

Mellahi, Kamel and Demirbag, Mehmet and Cavusgil, Tamer and Danis, Wade (2010) Marketing strategies of MNCs from emerging markets : recent trends. International Marketing Review, 27 (2). pp. 137-140. ISSN 0265-1335

Paliwoda, S.J. and Slater, Stephanie (2009) Globalisation through the kaleidoscope. International Marketing Review, 26 (4/5). pp. 373-383. ISSN 0265-1335

Evanschitzky, H. and van Wangenheim, F. and Woisetschl├Ąger, David and Blut, M. (2008) Consumer ethnocentrism in the German market. International Marketing Review, 25 (1). pp. 7-32. ISSN 0265-1335

Quinn, Barry and Doherty, Anne Marie (2000) Power and control in international retail franchising : evidence from theory and practice. International Marketing Review, 17 (4/5). pp. 354-372. ISSN 0265-1335

Alexander, Nicholas and Doherty, Anne Marie (2000) The internationalisation of retailing : current research themes and future directions. International Marketing Review, 17 (4/5). pp. 322-326. ISSN 0265-1335

This list was generated on Wed Apr 26 09:04:15 2017 BST.