Dinnie, K.J. and Hogg, G.M. (2005) Nation branding: meeting the challenge of encapsulation. European Journal of Marketing.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
To be ascertained.
| Item type: | Article |
|---|---|
| ID code: | 9521 |
| Notes: | AHR - require more metadata. |
| Keywords: | branding, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 24 Mar 2010 14:29 |
| Last modified: | 12 Mar 2012 10:52 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9521 |
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