From globalisation to internationalisation to americanisation: the example of 'Little Americas' in the hotel sector

Tools

Nickson, D.P. and Warhurst, C.; (2001) From globalisation to internationalisation to americanisation: the example of 'Little Americas' in the hotel sector. In: Multinationals in a New Era - International Strategy and Management. Academy of International Business Series . Palgrave, pp. 207-225. ISBN 033396389X

Full text not available in this repository.Request a copy

Abstract

Examines how the underlying characteristics of international business are changing as we move into early part of the twenty-first century. The three points of focus are internationalisation of small and medium-sized enterprises and the growing occurrence of "born" internationalisers, the impact of culture, structure and technology on managing the multinational corporation and the implementation of international strategy through the roles and activities of foreign subsidiaries. This chapter focuses on the hotel sector.

ORCID iDs

Nickson, D.P. ORCID logoORCID: https://orcid.org/0000-0002-3328-0729 and Warhurst, C.;
CORE (COnnecting REpositories)