Using social media to predict the general election?

Shephard, Mark; Jackson, Daniel and Thorsen, Einar, eds. (2015) Using social media to predict the general election? In: UK Election Analysis 2015. Centre for the Study of Journalism, Culture and Community (CSJCC).

Abstract

While public polls showed the two main parties consistently neck and neck in the run up to the 2015 General Election, social media suggested a more divided level of support. In this short piece, I look for patterns in an admittedly retrospective-fitting and cherry-picked selection of online data to show how we might have otherwise better predicted the General Election outcome.

ORCID iDs

Shephard, Mark ORCID: https://orcid.org/0000-0002-5350-4734

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• Item metadata

  Item type:	Book Section
  ID code:	53645
  Dates:	Date Event 2015 Published
  Keywords:	social media, voting, general election results, general election outcome, Political theory, Political Science and International Relations
  Subjects:	Political Science > Political theory
  Department:	Faculty of Humanities and Social Sciences (HaSS) > School of Government and Public Policy > Politics
  Depositing user:	Pure Administrator
  Date deposited:	07 Jul 2015 15:45
  Last modified:	18 Jan 2023 12:26
  Related URLs:	Journal or Publication
  URI:	https://strathprints.strath.ac.uk/id/eprint/53645