A review of the constraints, limitations and success of Homecoming Scotland 2009
Morrison, Alison and Hay, Brian (2010) A review of the constraints, limitations and success of Homecoming Scotland 2009. Fraser of Allander Economic Commentary, 34 (1). pp. 44-54. ISSN 2046-5378
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Abstract
The aim of this review is to provide insight and analysis of a government tourism initiative within the geographic context of Scotland. It highlights the centrality of public-private partnership and the catalytic role of key government agencies in channelling investment, energies, events and marketing effort for a nationally focused tourism theme of Homecoming Scotland 2009 (HS09). The review also delves below the public relations veneer of many such activities to uncover the political debates and controversies, and the wider issues that may have detracted from the degree of success achieved by the initiative.
Item type: Article ID code: 46757 Dates: DateEventJune 2010PublishedKeywords: Fraser of Allander institute, Homecoming Scotland, Scottish tourism, Scottish economy, Recreation Leisure, Economic Theory, Economics, Econometrics and Finance(all), Tourism, Leisure and Hospitality Management Subjects: Geography. Anthropology. Recreation > Recreation Leisure
Social Sciences > Economic TheoryDepartment: Strathclyde Business School > Hospitality and Tourism Management
Strathclyde Business School > Fraser of Allander InstituteDepositing user: Pure Administrator Date deposited: 18 Feb 2014 19:46 Last modified: 26 Mar 2021 01:32 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/46757