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Open Access research with a European policy impact...

The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by Strathclyde researchers, including by researchers from the European Policies Research Centre (EPRC).

EPRC is a leading institute in Europe for comparative research on public policy, with a particular focus on regional development policies. Spanning 30 European countries, EPRC research programmes have a strong emphasis on applied research and knowledge exchange, including the provision of policy advice to EU institutions and national and sub-national government authorities throughout Europe.

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Action oriented strategic management

Eden, Colin and Huxham, Christine (1988) Action oriented strategic management. Journal of the Operational Research Society, 39 (10). pp. 889-899. ISSN 0160-5682

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Abstract

This paper describes a methodology for strategic management whose primary aim is to gain involvement and commitment from those whose actions will secure the organization's future, rather than to produce perfect plans. The process involves a continuous cycle of workshops in which many managerial levels participate, focussing on the creation and evaluation of strategic options, including analysis of the competitive environment in which the options would be carried out. Through such workshops, a knowledge base of the `corporate context' is built up of the combined, and often opposing, views of those who have participated, and this is fed back into future workshops. There is thus a flow of ideas and experiences both up and down and across the organization. It is argued that as well as enhancing commitment and understanding, the process also fosters creativity, reduces bounded vision and encourages participants to think about themselves and the organization in new lights.