Tobacco consumption in the home: impact on social relationships and marking territory
Hamilton, K.L. and Hassan, L.M. (2010) Tobacco consumption in the home: impact on social relationships and marking territory. Advances in Consumer Research, 37. pp. 319-325. ISSN 0098-9258
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Abstract
In this paper we move beyond viewing the home as a mere context for consumer decision-making to explore consumption practices and socio-spatial relationships within the home in relation to tobacco consumption. Based on focus groups conducted across ten European countries, our findings suggest that smokers view the home as a safe haven where they are sheltered from the outside regulatory environment. However, tension between smokers and nonsmokers demonstrates that consumption practices within the home may become a process of negotiation, resulting in smokers marking territory in efforts to avoid conflict.
Creators(s): |
Hamilton, K.L. ![]() | Item type: | Article |
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ID code: | 28277 |
Keywords: | tobacco consumption, territory, Social Sciences (General), Economics and Econometrics, Applied Psychology, Marketing |
Subjects: | Social Sciences > Social Sciences (General) |
Department: | Strathclyde Business School > Marketing |
Depositing user: | Mrs Jan Whiteford |
Date deposited: | 15 Oct 2010 10:57 |
Last modified: | 01 Jan 2021 09:33 |
Related URLs: | |
URI: | https://strathprints.strath.ac.uk/id/eprint/28277 |
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