The development of an externally driven organisational service orientation in the public sector

Caemmerer, B. and Wilson, A.M. (2007) The development of an externally driven organisational service orientation in the public sector. In: European Marketing Association Conference, 2007-05-22 - 2007-05-25.

Abstract

This paper examines the development of an externally driven organisational service orientation in the public sector.

ORCID iDs

Wilson, A.M. ORCID: https://orcid.org/0000-0002-5491-1876

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	16577
  Dates:	Date Event 2007 Published
  Subjects:	Social Sciences > Social Sciences (General)
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Mrs Jan Whiteford
  Date deposited:	15 Apr 2010 14:38
  Last modified:	11 Nov 2024 16:25
  Related URLs:	Event
  URI:	https://strathprints.strath.ac.uk/id/eprint/16577