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Positioning a MBA program against the effects of ideology, culture and economic growth

Paliwoda, S.J. and Librowicz, M. (2007) Positioning a MBA program against the effects of ideology, culture and economic growth. Journal of Teaching in International Business, 19 (1). pp. 5-27. ISSN 0897-5930

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Abstract

The challenges of administering an overseas management education project over a sixteen year period are recounted. When the host country is a former communist state and now a full member of the EU, the challenges are ever present from all who may be regarded as stakeholders. Federal Canadian funding enabled the creation of a local infrastructure, installing library systems and a computer labratory while Canadian professors were being flown in and local professors trained to take over from them. The initiation of an MBA program provided discussion over content, teaching and support but a model was agreed based on tried and tested Canadian programs and local needs and this went on to twice achieve Business Week's #1 status for the best MBA Program in Poland. Despite this, its future was threatened later when the EU proposes to expand the number of MBA graduates in Poland by supporting only local programs. As most of the quality MBA programs are still North American, this would have penalised the quality programs at the expense of the local programs. When this was challenged, the EU retracted and offered a €1 million award to translate the program into Polish. It then became the model for the nation to follow.

Item type: Article
ID code: 9805
Keywords: positioning, MBA program, management education, transfer of knowledge, training the trainer, self sustaining program, subsidy, Marketing. Distribution of products, Higher Education
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Education > Theory and practice of education > Higher Education
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Strathprints Administrator
Date Deposited: 12 Mar 2010 15:24
Last modified: 12 Sep 2012 13:29
URI: http://strathprints.strath.ac.uk/id/eprint/9805

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