Ibrahim, E.E.B. and Joseph, M. (2004) The impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector - a preliminary investigation. In: European Marketing Academy Conference (EMAC), 2004-05-18 - 2004-05-21, Murcia, Spain.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper examines the impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9747 |
| Keywords: | technology, customers, electronic service, delivery, UK, retail, banking, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 01 Apr 2010 09:37 |
| Last modified: | 04 Oct 2012 17:15 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9747 |
Actions (login required)
| View Item |