Shiu, E.M.K. and Hassan, L.M. and Shaw, D. (2004) Modelling values in ethical consumer decision-making. In: Virtue in Marketing: Proceedings of the Academy of Marketing Conference. University of Gloucestershire Business School, Cheltenham, United Kingdom. ISBN 1861741480
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper explores those values pertinent to ethical consumers in decision making.
| Item type: | Book Section |
|---|---|
| ID code: | 9422 |
| Notes: | Available as CDROM |
| Keywords: | consumer behaviour, ethics, values, consumer decision making, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 20 Mar 2010 14:15 |
| Last modified: | 12 Mar 2012 10:51 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9422 |
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