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The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs.

Strathprints serves world leading Open Access research by the University of Strathclyde, including research by the Strathclyde Institute of Pharmacy and Biomedical Sciences (SIPBS), where research centres such as the Industrial Biotechnology Innovation Centre (IBioIC), the Cancer Research UK Formulation Unit, SeaBioTech and the Centre for Biophotonics are based.

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Temporal dynamics of crossvergence: institionalising MNC integration strategies in post-crisis ASEAN

Andrews, T. and Chompusri, N. (2005) Temporal dynamics of crossvergence: institionalising MNC integration strategies in post-crisis ASEAN. Asia Pacific Journal of Management, 22 (1). pp. 5-22. ISSN 0217-4561

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Abstract

This study utilizes the temporal lens afforded by the unprecedented pace of the Asian financial crisis to re-conceptualize the convergence-divergence-crossvergence (CDC) framework. Grounded at the Western-headquartered ASEAN subsidiary, CDC is hypothesized as a dialectical progression comprising Western corporate culture (lsquoconvergencersquo) ASEAN societal culture (lsquodivergencersquo) and ending with the institutionalization of these forces (lsquocrossvergencersquo) as a transient re-equilibrium. Against a backdrop of increasing macro-level turbulence, the CDC dialectic is then fed through a dyadic cycle of environmental shocks and organizational responses. Managerial implications are discussed along with suggestions for future research.