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Open Access research that challenges the mind...

The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs. Strathprints provides access to thousands of Open Access research papers by University of Strathclyde researchers, including those from the School of Psychological Sciences & Health - but also papers by researchers based within the Faculties of Science, Engineering, Humanities & Social Sciences, and from the Strathclyde Business School.

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Temporal dynamics of crossvergence: institionalising MNC integration strategies in post-crisis ASEAN

Andrews, T. and Chompusri, N. (2005) Temporal dynamics of crossvergence: institionalising MNC integration strategies in post-crisis ASEAN. Asia Pacific Journal of Management, 22 (1). pp. 5-22. ISSN 0217-4561

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Abstract

This study utilizes the temporal lens afforded by the unprecedented pace of the Asian financial crisis to re-conceptualize the convergence-divergence-crossvergence (CDC) framework. Grounded at the Western-headquartered ASEAN subsidiary, CDC is hypothesized as a dialectical progression comprising Western corporate culture (lsquoconvergencersquo) ASEAN societal culture (lsquodivergencersquo) and ending with the institutionalization of these forces (lsquocrossvergencersquo) as a transient re-equilibrium. Against a backdrop of increasing macro-level turbulence, the CDC dialectic is then fed through a dyadic cycle of environmental shocks and organizational responses. Managerial implications are discussed along with suggestions for future research.