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Handbook of low cost airlines: strategies, business processes and market environment

Thompson, K.J. (2009) Handbook of low cost airlines: strategies, business processes and market environment. [Review]

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    Abstract

    The author reviews the book: S. Groβ and A. Schröder, Editors, Handbook of Low Cost Airlines: Strategies, Business Processes and Market Environment, Erich Schmidt Verlag, Berlin (2007) ISBN 978-3-503-10081-1 Euro 49,95. 319 pp. (pbk).

    Item type: Review
    ID code: 19899
    Keywords: low cost airline, travel industry, business processes, tourism, coach industry, Geography (General), Marketing. Distribution of products, Transportation and Communications, Development, Strategy and Management, Tourism, Leisure and Hospitality Management, Transportation
    Subjects: Geography. Anthropology. Recreation > Geography (General)
    Social Sciences > Commerce > Marketing. Distribution of products
    Social Sciences > Transportation and Communications
    Department: Strathclyde Business School > Marketing
    Related URLs:
      Depositing user: Strathprints Administrator
      Date Deposited: 21 Jun 2010 11:59
      Last modified: 05 Sep 2014 03:48
      URI: http://strathprints.strath.ac.uk/id/eprint/19899

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