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Consumer kids: how big business is grooming our children for profit

Hamilton, K.L. (2009) Consumer kids: how big business is grooming our children for profit. International Journal of Market Research, 51 (5). pp. 709-710. ISSN 0025-3618

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Abstract

This article is a book review of 'Consumer kids: how big business is grooming our children for profit' Ed Mayo and Agnes Nairn, Constable, 2009

Item type: Article
ID code: 17861
Keywords: consumerism, children, consumer culture, Marketing. Distribution of products, Medicine(all)
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
    Depositing user: Strathprints Administrator
    Date Deposited: 06 May 2010 10:17
    Last modified: 05 Sep 2014 02:59
    URI: http://strathprints.strath.ac.uk/id/eprint/17861

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