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The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by Strathclyde researchers, including by researchers from the Physical Activity for Health Group based within the School of Psychological Sciences & Health. Research here seeks to better understand how and why physical activity improves health, gain a better understanding of the amount, intensity, and type of physical activity needed for health benefits, and evaluate the effect of interventions to promote physical activity.

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Are tour guides in China ready for the booming tourism industry?

Kong, H. and Cheung, C. and Baum, T.G. (2009) Are tour guides in China ready for the booming tourism industry? Journal of China Tourism Research, 5 (1). pp. 65-76.

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Abstract

This article aims to develop a profile of the educational attainments, skills and attitudes, career needs, and plans of tour guides in China based on a study of both permanent and freelance guides. The findings indicate that tour guides are ill-prepared for the booming tourism industry. The workforce in China's tour guide sector is currently dominated by young staff with an educational background in vocational and/or professional schools. Although a guide's work is challenging and demanding, tour guides in China do not appear to be highly respected either within society or among family circles. Tour guide work