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Ethnic networks and foreign market entry: an exploratory study of smaller UK-based Indian firms

Heyer, J.S. and Ibeh, K.I.N. (2003) Ethnic networks and foreign market entry: an exploratory study of smaller UK-based Indian firms. In: 29th European International Business Academy Conference, 2003-12-11 - 2003-12-13, Copenhagen, Denmark. (Unpublished)

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Abstract

This paper discuesses the ethnic networks and foreign market entry. It is an exploratory study of smaller UK-based Indian firms. It was presented at the 29th European International Business Academy Conference in 2003.

Item type: Conference or Workshop Item (Paper)
ID code: 9720
Keywords: ethnic networks, foreign market, UK-based Indian firm, international business, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Related URLs:
Depositing user: Strathprints Administrator
Date Deposited: 15 Mar 2010 15:05
Last modified: 07 Dec 2013 11:45
URI: http://strathprints.strath.ac.uk/id/eprint/9720

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