Picture of virus under microscope

Research under the microscope...

The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs.

Strathprints serves world leading Open Access research by the University of Strathclyde, including research by the Strathclyde Institute of Pharmacy and Biomedical Sciences (SIPBS), where research centres such as the Industrial Biotechnology Innovation Centre (IBioIC), the Cancer Research UK Formulation Unit, SeaBioTech and the Centre for Biophotonics are based.

Explore SIPBS research

A balanced approach to strategy management international

Bititci, Umit and Acur Bakir, Nuran (2004) A balanced approach to strategy management international. International Journal of Operations and Production Management, 24 (4). pp. 388-408. ISSN 0144-3577

Full text not available in this repository. (Request a copy from the Strathclyde author)

Abstract

The aim of the paper is to demonstrate how business process-based approach (PROPHESY) facilitates integration of resource-based and market-based approaches to strategy management. The paper begins by presenting resource-based and market-based strategy management approaches generally. It extends earlier research by examining the linkages between markets and resources as practised by three case study companies representing a cross-section of the manufacturing industry. It continues with a discussion on the reasons behind the choice of the criteria used for cross case analysis. Although the results are exploratory, they provide a comparative analysis of how market-based strategies could relate and integrate with resource-based strategies through business processes.