Strathprints logo
Strathprints Home | Open Access | Browse | Search | User area | Copyright | Help | Library Home | SUPrimo

Marketing in the era of accountability

Grant, I. and Crosier, Keith (2008) Marketing in the era of accountability. [Review]

Full text not available in this repository. (Request a copy from the Strathclyde author)


A book review of Marketing in the era of accountability by Les Binet and Peter Field, World Advertising Research Center, 2007.

Item type: Review
ID code: 20017
Keywords: marketing, accountability, Marketing. Distribution of products, Medicine(all)
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Depositing user: Strathprints Administrator
Date Deposited: 21 Jun 2010 14:24
Last modified: 21 May 2015 12:23

Actions (login required)

View Item View Item