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The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs.

Strathprints serves world leading Open Access research by the University of Strathclyde, including research by the Strathclyde Institute of Pharmacy and Biomedical Sciences (SIPBS), where research centres such as the Industrial Biotechnology Innovation Centre (IBioIC), the Cancer Research UK Formulation Unit, SeaBioTech and the Centre for Biophotonics are based.

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Internationalising from the European periphery: triggers, pressures and trajectories

Paliwoda, S.J. and Vissak, T. and Ibeh, K.I.N. (2007) Internationalising from the European periphery: triggers, pressures and trajectories. Journal of Euromarketing, 17 (1). pp. 35-48. ISSN 1049-6483

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Abstract

With accession to the EU, internationalisation is increasingly relevant to the three Baltic states, thus, this paper explores the triggers, processes, and trajectories of internationalisation behaviour, and the relevance and explanatory power of extant theory. Case study evidence has pointed to the internationalisation-triggering effects of firm-specific and managerially-embedded knowledge assets, relational/network and other resources, and foreign investments. Small domestic markets and EU accession were identified as having had push and pull effects on behaviour, with the latter shifting Baltic firms' expansion away from former Soviet bloc countries toward Western European markets. The findings reinforce the importance of the resource-based approach to explaining internationalisation, and highlight its ability to accommodate the partial perspectives offered by alternative models. Managerial issues and future research questions raised by the findings are also discussed