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2025
McGrath, Marsaili and Tonner, Andrea and Hewer, Paul (2025) From Betty Crocker to the affective rise of the tradwife phenomena : a visual historical discourse of anti feminism. In: Academy of Marketing Conference, 2025, 2025-07-07 - 2025-07-10, University College Cork.
O'Reilly, Jonathan and Rodgers, Paul and Euan, Winton and Welsh, Lucy and Anderson, Carole and McGrath, Marsaili and Murden, Sophia (2025) Co-designing sustainable theatre garments for the NHS. In: NHS Scotland Event 2025, 2025-06-09 - 2025-06-09, Technology & Innovation Centre, University of Strathclyde.
2024
McGrath, Marsaili and Tonner, Andrea and Hewer, Paul (2024) The celebrity yummy mummy, race and gender representations : a vogue visual discourse analysis. In: Gender, Markets, and Consumers Conference, 2024-06-26 - 2024-07-28, University of Edinburgh.

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