Measuring the value of customer management: lessons from the UK call and contact industry

Bititci, U. and Busi, M. and Walls, L.A. (2006) Measuring the value of customer management: lessons from the UK call and contact industry. In: 17th Annual Conference of the Production and Operations Management Society, 2006-04-24 - 2006-05-01.

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Author(s):Bititci, U., Busi, M. and Walls, L.A. ORCID logoORCID: https://orcid.org/0000-0001-7016-9141
Item type:Conference or Workshop Item(Paper)
ID code:8658
Notes:To be ascertained.
Keywords:Engineering design
Subjects:Technology > Engineering (General). Civil engineering (General) > Engineering design
Department:Strathclyde Business School > Management Science
Faculty of Engineering > Design, Manufacture and Engineering Management
Depositing user: Strathprints Administrator
Date deposited:15 Sep 2009 15:02
Last modified:13 Feb 2020 08:45
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URI:https://strathprints.strath.ac.uk/id/eprint/8658
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