Blinkered views of out-group mobile phone usage : moving towards less stereotyping of 'others'

Venter, Isabella M. and Blignaut, Renette J. and Renaud, Karen V. (2015) Blinkered views of out-group mobile phone usage : moving towards less stereotyping of 'others'. In: Annual Research Conference on South African Institute of Computer Scientists and Information Technologists, 2015-09-28 - 2015-09-30.

[thumbnail of Venter-etal-SAICSIT2015-Blinkered-views-out-group-mobile-phone-usage]
Preview
 Text. Filename: Venter_etal_SAICSIT2015_Blinkered_views_out_group_mobile_phone_usage.pdf
Final Published Version
License: Strathprints license 1.0
Download (845kB)| Preview

Abstract

Trainee designers, like other humans, often see the world through their own specific lenses. This can potentially negatively impact on their designs, especially if they design with users like themselves in mind. The purpose of the study reported in this paper was to expose students to the non-homogeneity of users from different out-groups, characterised by age differences. Student researchers were tasked to explore the mobile usages and perceptions of out-group members. The younger and older mobile phone users challenged the students’ preconceptions about how they would use their phones. This awareness is likely to translate into improved interface designs for users across the age spectrum.

CORE (COnnecting REpositories)