Ceremonious politeness in consuming food in VFR tourism : scale development

Taheri, Babak and Jafari, Aliakbar and Okumus, Bendegul (2017) Ceremonious politeness in consuming food in VFR tourism : scale development. Service Industries Journal, 37 (15-16). 948–967. ISSN 0264-2069

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    Abstract

    Understanding the desire for visiting friends and relatives (VFR) has been examined in previous studies. Yet, research on the antecedences and consequences of social interaction between host and guest in VFR tourism has not received enough attention. Addressing this gap, this study introduces ceremonious politeness (CP) by tourists in consuming food as a cultural code that facilitates the establishment of a communally arranged form of social interaction. Using a mixed methods scale-development approach (e.g., Delphi technique, qualitative interviews, and surveys) during fourteen months in 2015-2016, it develops and validates a CP scale to measure the impact of self-accountability and perceived others' control on tourists' sense of self-blame in social interaction situation related to consuming food in VFR tourism. The study contributes to the body of knowledge by introducing the concept of CP in a non-commercial setting.

    ORCID iDs

    Taheri, Babak, Jafari, Aliakbar ORCID logoORCID: https://orcid.org/0000-0003-4321-2911 and Okumus, Bendegul;
    • Item type:Article
      ID code:61707
      Dates:
      Date
      Event
      5 September 2017
      Published
      15 August 2017
      Accepted
      Keywords:VFR, ceremonious politeness, scale development, Recreation Leisure, Tourism, Leisure and Hospitality Management
      Subjects:Geography. Anthropology. Recreation > Recreation Leisure
      Department:Strathclyde Business School > Marketing
      Depositing user: Pure Administrator
      Date deposited:05 Sep 2017 09:00
      Last modified:09 May 2021 00:45
      URI:https://strathprints.strath.ac.uk/id/eprint/61707
    CORE (COnnecting REpositories)