Customers' behavioural contribution to the service encounter
Katsaridou, Iliana and Wilson, Alan (2014) Customers' behavioural contribution to the service encounter. In: AMA SERVSIG 2014 International Research Conference, 2014-06-13 - 2014-06-15, University of Macedonia.
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This presentation examines customers' behavioural contribution to the service encounter
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Item type: Conference or Workshop Item(Paper) ID code: 48946 Dates: DateEvent14 June 2014PublishedSubjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Pure Administrator Date deposited: 11 Jul 2014 15:08 Last modified: 09 Apr 2024 06:00 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/48946
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