Modeling the relationship between customer perceived value, satisfaction, loyalty and behavioral intentions
Gounaris, Spiros (2006) Modeling the relationship between customer perceived value, satisfaction, loyalty and behavioral intentions. In: 35th Annual EMAC Conference, 2006-05-23.
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This paper looks at modeling the relationship between customer perceived value, satisfaction, loyalty and behavioral intentions
Creators(s): |
Gounaris, Spiros ![]() | Item type: | Conference or Workshop Item(Paper) |
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ID code: | 45714 |
Keywords: | modeling, relationship, customer, perceived value, loyalty, behavioral intentions, satisfaction, Marketing. Distribution of products, Marketing |
Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
Department: | Strathclyde Business School > Marketing |
Depositing user: | Pure Administrator |
Date deposited: | 06 Nov 2013 14:29 |
Last modified: | 06 Nov 2020 06:39 |
Related URLs: | |
URI: | https://strathprints.strath.ac.uk/id/eprint/45714 |
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