Market share and customer satisfaction : are they always related?

Gounaris, Spiros and Avlonitis, George and Kouremenos, Athanasios and Papavasileiou, Nikolaos and Papastathopoulou, Paulina (2001) Market share and customer satisfaction : are they always related? In: 30th Annual EMAC Conference, 2001-05-29.

Abstract

This paper looks at market share and customer satisfaction and ask if they always related?

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	45708
  Dates:	Date Event 2001 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	06 Nov 2013 14:02
  Last modified:	09 Apr 2024 05:50
  Related URLs:	Organisation
  URI:	https://strathprints.strath.ac.uk/id/eprint/45708