Marketing Financial Services volumes 1 and 2

Wilson, Alan (1999) Marketing Financial Services volumes 1 and 2. The Chartered Institute of Bankers in Scotland, Edinburgh.

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Abstract

These volumes look at the marketing of financial services

Creators(s):	Wilson, Alan ORCID: https://orcid.org/0000-0002-5491-1876;
Item type:	Book
ID code:	45584
Keywords:	marketing, financial services, Marketing. Distribution of products, Marketing
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
Department:	Strathclyde Business School > Marketing
Depositing user:	Pure Administrator
Date deposited:	04 Nov 2013 12:28
Last modified:	01 Jan 2021 03:39
URI:	https://strathprints.strath.ac.uk/id/eprint/45584
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