Retail franchising : current themes and an agenda for future research

Doherty, Anne Marie and Quinn, Barry (2002) Retail franchising : current themes and an agenda for future research. International Journal of Retail and Distribution Management, 30 (5). pp. 224-227. ISSN 0959-0552

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Abstract

The purpose of this special issue is to develop a richer understanding of retail franchising. The aim is to provide a collection of articles on contemporary research in the field of retail franchising which draws together the current strands of academic inquiry and provides an indication of future needs and directions

Author(s):Doherty, Anne Marie ORCID logoORCID: https://orcid.org/0000-0002-5480-814X and Quinn, Barry
Item type:Article
ID code:45231
Keywords:retail franchising, current themes, agenda, future research, Marketing. Distribution of products, Marketing
Subjects:Social Sciences > Commerce > Marketing. Distribution of products
Department:Strathclyde Business School > Marketing
Depositing user: Pure Administrator
Date deposited:17 Oct 2013 14:10
Last modified:31 Oct 2019 03:23
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URI:https://strathprints.strath.ac.uk/id/eprint/45231
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