Survival of the fittest or survival of the group? Co-evolutionary dynamics in strategic alliances

Hynes, Niki and Wilson, Juliette (2012) Survival of the fittest or survival of the group? Co-evolutionary dynamics in strategic alliances. In: Management dynamics in strategic alliances. Research in Strategic Alliances . Information Age Publishing, Charlotte, NC.. ISBN 9781617357558

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Abstract

This chapter discusses co-evolutionary dynamics in strategic alliances.

Author(s):Hynes, Niki and Wilson, Juliette ORCID logoORCID: https://orcid.org/0000-0002-4932-0473
Item type:Book Section
ID code:34613
Keywords:strategic alliances, survival, fittest, group, co-evolutionary dynamics, Marketing. Distribution of products
Subjects:Social Sciences > Commerce > Marketing. Distribution of products
Department:Strathclyde Business School > Marketing
Depositing user: Pure Administrator
Date deposited:09 Nov 2011 10:35
Last modified:08 Jan 2020 16:43
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URI:https://strathprints.strath.ac.uk/id/eprint/34613
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