Steam Powered Marketing

Harker, M.J. (2010) Steam Powered Marketing. In: AM2010 Doctoral Colloquium, 2010-07-05 - 2010-07-06.

Abstract

Paper presented at the Academy of Marketing conference.

ORCID iDs

Harker, M.J. ORCID: https://orcid.org/0000-0002-5707-3775

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	28304
  Dates:	Date Event 2010 Published
  Subjects:	Social Sciences > Social Sciences (General)
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Mrs Jan Whiteford
  Date deposited:	19 May 2011 11:34
  Last modified:	22 Jan 2026 01:29
  Related URLs:	Event
  URI:	https://strathprints.strath.ac.uk/id/eprint/28304