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Contribution of user feedback mechanisms to organisational learning

Caemmerer, B. and Wilson, A.M. (2009) Contribution of user feedback mechanisms to organisational learning. In: 38th European Marketing Academy Conference (EMAC), 2009-05-26 - 2009-05-29.

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Abstract

Conference paper discussing the contribution user feedback mechanisms make to organisational learning.

Item type:	Conference or Workshop Item(Paper)
ID code:	15746
Keywords:	user feedback mechanisms, organisational learning, organizational learning, Marketing. Distribution of products, Social Sciences (General)
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products Social Sciences > Social Sciences (General)
Department:	Strathclyde Business School > Marketing
Depositing user:	Mrs Jan Whiteford
Date deposited:	03 Mar 2010 19:30
Last modified:	05 Mar 2019 01:19
Related URLs:	Event
URI:	https://strathprints.strath.ac.uk/id/eprint/15746
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