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The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs.

Strathprints serves world leading Open Access research by the University of Strathclyde, including research by the Strathclyde Institute of Pharmacy and Biomedical Sciences (SIPBS), where research centres such as the Industrial Biotechnology Innovation Centre (IBioIC), the Cancer Research UK Formulation Unit, SeaBioTech and the Centre for Biophotonics are based.

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Number of items: 33.

Harker, Michael and Brennan, Ross and Kotler, Philip and Armstrong, Gary (2015) Marketing : An Introduction. Pearson Prentice-Hall, London. (In Press)

Harker, Michael and Hynes, Niki and Caemmerer, Barbara (2015) Management education by the French Grandes Ecoles de Commerce. Academy of Management Learning and Education. ISSN 1537-260X (In Press)

Giannakis, Damianos and Harker, Michael J and Baum, Tom (2015) Human resource management, services and relationship marketing : the potential for cross-fertilisation. Journal of Strategic Marketing. ISSN 0965-254X

Lam, Wing and Harker, Michael (2014) Marketing and entrepreneurship : an integrated view from the entrepreneur's perspective. International Small Business Journal. ISSN 0266-2426

Harker, Michael and Vos, Lynn (2014) Undergraduate marketing education in the UK. In: 47th Academy of Marketing Conference, 2014-07-07 - 2014-07-10, Bournemouth University.

Harker, Michael and Dennis, June (2014) When is a dissertation not a dissertation? In: 47th Academy of Marketing Conference, 2014-07-07 - 2014-07-10, Bournemouth University.

Giannakis, Damianos and Harker, Michael (2014) Strategic alignment between relationship marketing and human resource management in financial services organizations. Journal of Strategic Marketing. ISSN 0965-254X

Harker, Michael (2014) Undergraduate Marketing Education in the UK : Final Report. [Report] (In Press)

Harker, Michael and Caemmerer, Barbara and Hynes, Niki (2013) French Marketing Education. In: UNSPECIFIED.

Armstrong, Gary and Kotler, Philip and Harker, Michael and Brennan, Ross (2012) Marketing : An Introduction. Pearson Prentice-Hall, London. ISBN 9780273762607

Giannakis, Damian and Harker, Michael (2011) Aligning relationship marketing with HRM strategy. In: 18th International Conference on Recent Advances in Retailing and Services Science, 2011-07-15 - 2011-07-18.

Harker, Michael and Taheri, Babak (2011) Marketing applications: from Angry Birds to happy marketers. In: Academy of Marketing Conference 2011, 2011-07-05 - 2011-07-07.

Harker, Michael and Brennan, Ross (2011) The strategy and tactics of cases in marketing education. In: World Marketing Congress 2011, 2011-07-20 - 2011-07-23.

Harker, Michael and Kotler, Philip and Armstrong, Gary and Merino, Maria and Pintado, Teresa and Juan, Jose and Brennan, Ross (2011) Introducción al marketing 3e. Pearson Espana. ISBN 9788483226766

Harker, M.J. (2010) Steam Powered Marketing. In: AM2010 Doctoral Colloquium, 2010-07-05 - 2010-07-06.

Armstrong, G. and Kotler, P. and Harker, M.J. and Brennan, R. (2009) Marketing: An Introduction. Pearson Prentice-Hall, London. ISBN 9780273713951

Lam, W. and Harker, M.J. (2009) The role of marketing in entrepreneurship: the entrepreneurs' perspective. In: International Conference on Markets, Marketing & Entrepreneurship, 2009-04-06 - 2009-04-09.

Lam, W. and Harker, M.J. (2008) Understanding Chinese family business from a social constructionist view. In: 1st Asian Management and Entrepreneurship Workshop, 2008-12-01 - 2008-12-02. (Unpublished)

Lam, W. and Harker, M.J. (2008) Researching family business succession: A longitudinal study. In: Institute for Small Business & Entrepreneurship (ISBE) 31st National Conference, 2008-11-04 - 2008-11-07. (Unpublished)

Lam, W. and Harker, M.J. (2008) Making sense of the process of creating and 'reproducing' Chinese family business. In: Academy of Innovation and Entrepreneurship Anuual Conference, 2008-03-27 - 2008-03-29. (Unpublished)

Harker, M.J. and Thomas, M.J. and Crosier, K. and Brennan, R. (2008) Marketing intelligence and planning: past, present and future. Marketing Intelligence and Planning, 26 (1). pp. 7-10. ISSN 0263-4503

Centeno, E. and Harker, M.J. and Ibrahim, E.E.B. and Wang, L.W. (2008) What is postgraduate marketing education for? observations from the UK. European Business Review, 20 (6). pp. 547-566. ISSN 0955-534X

Harker, M.J. and Bennan, R. and Ward, J. and Fierro, J. (2007) The teaching and learning of relationship marketing. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.

Egan, J. and Harker, M.J. (2006) The past, present and future of relationship marketing. Journal of Marketing Management, 22 (1). pp. 215-242. ISSN 0267-257X

Harker, M.J. (2006) Full wallets: the customer perspective on loyalty cards. Journal of Consumer Behaviour. ISSN 1472-0817

Stringfellow, Lindsay and Ennis, Sean and Brennan, Ross and Harker, Michael John (2006) Mind the gap: the relevance of marketing education to marketing practice. Marketing Intelligence and Planning, 24 (3). pp. 245-256. ISSN 0263-4503

Harker, M.J. (2006) Realpolitik: consumer morality and emotions in marketing relationships. Journal of Relationship Marketing. ISSN 1533-2667

Egan, J. and Harker, M.J. (2005) Relationship marketing. Sage Library in Business Management . Sage. ISBN 1412908663

Harker, M.J. (2005) Relationship marketing defined? In: Relationship Marketing. Sage, United Kingdom. ISBN 1412908663

Harker, M.J. (2004) Lenses and mirrors : the customer perspective on part-time marketers. Marketing Intelligence and Planning, 22 (6). pp. 663-672. ISSN 0263-4503

Brennan, R. and Harker, M.J. (2003) E-marketing action. Marketing Review, 3 (4). pp. 419-431. ISSN 1469-347X

Harker, M.J. (2002) Lingua franca. Journal of Customer Behaviour, 1 (2). pp. 195-214. ISSN 1475-3928

Harker, Michael John (1999) Relationship marketing defined? An examination of current relationship marketing definitions. Marketing Intelligence and Planning, 17 (1). pp. 13-20. ISSN 0263-4503

This list was generated on Mon Aug 29 13:43:24 2016 BST.