Gill, J. and Ibrahim, E.E.B. (2004) Positioning strategy in international tourism market: an examination of tourists' perceptions and satisfaction towards Barbados as international destination. In: Academy of Marketing Science Conference (AMS), 2004-05-26 - 2004-05-29, Vancouver.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper examines the positioning strategy in international tourism market.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9746 |
| Notes: | AHR |
| Keywords: | strategy international tourism, market, tourists, Barbados, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 31 Mar 2010 11:45 |
| Last modified: | 04 Oct 2012 17:15 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9746 |
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