Picture of scraped petri dish

Scrape below the surface of Strathprints...

Explore world class Open Access research by researchers at the University of Strathclyde, a leading technological university.

Explore

Identity in motion: an exploratory study of conspicuous consumption among car cruisers

Hewer, P.A. and Brownlie, Douglas and Treanor, S. (2005) Identity in motion: an exploratory study of conspicuous consumption among car cruisers. In: 34th European Marketing Academy Conference, 2005-05-24 - 2005-05-27.

Full text not available in this repository. (Request a copy from the Strathclyde author)

Abstract

This paper from the 34th European Marketing Academy Conference discusses the consumption among car cruisers.