Caemmerer, Barbara and Wilson, Alan (2007) An investigation into the service orientation discrepancy phenomenon in a public sector setting. In: Academy of Marketing Conference, 2007-07-03 - 2007-07-06, Surrey.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
Conference paper looking into the service orientation discrepancy phenomenon in the public sector.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9446 |
| Keywords: | service orientation discrepancy phenomenon, public sector, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 18 Mar 2010 13:17 |
| Last modified: | 04 Oct 2012 17:20 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9446 |
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