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The Strathprints institutional repository is a digital archive of University of Strathclyde research outputs. Strathprints provides access to thousands of Open Access research papers by University of Strathclyde researchers, including those from the School of Psychological Sciences & Health - but also papers by researchers based within the Faculties of Science, Engineering, Humanities & Social Sciences, and from the Strathclyde Business School.

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A conceptual model of antecedents and consequences of consumer uncertainty: model development and critical assessment

Shiu, E.M.K. and Hassan, L.M. and Walsh, G. (2008) A conceptual model of antecedents and consequences of consumer uncertainty: model development and critical assessment. In: Winter Educators Conference 2008. Winter Educators Conference, 19 . Curran Associates, Inc.. ISBN 9781605603513

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Abstract

This paper describes a conceptual model of antecedents and consequences of consumer uncertainty. The development is discussed and the model is critically assessed.