Walsh, G. and Hassan, L.M. and Shiu, E.M.K. (2009) I don't smoke, so I ain't have to listen? a cross-cultural exploration of the effects of antismoking messages on non-smokers' elaboration. In: AMA Winter Marketing Educators' Conference, 2009-02-20 - 2009-02-23, Florida.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper examines a cross-cultural exploration of the effects of antismoking messages on non-smokers' elaboration.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9405 |
| Notes: | AHR |
| Keywords: | smoke, cross-cultural exploration, effects, antismoking, non-smoker, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 22 Mar 2010 13:34 |
| Last modified: | 04 Oct 2012 17:21 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9405 |
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