Walsh, G. and Shiu, E.M.K. and Hassan, L.M. and Michaelidou, N. and Beatty, S. (2009) The mediating role of emotion in the link between store-environment cues, store-choice criteria and marketing outcomes. In: To be assertained, 1900-01-01.
Full text not available in this repository. (Request a copy from the Strathclyde author)Abstract
This paper examines the role of emotion in the link between store-environment cues, store-choice criteria and marketing outcomes.
| Item type: | Conference or Workshop Item (Paper) |
|---|---|
| ID code: | 9403 |
| Notes: | AHR |
| Keywords: | emotion, store-environment cues, store-choice criteria, marketing outcomes, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Related URLs: | |
| Depositing user: | Strathprints Administrator |
| Date Deposited: | 22 Mar 2010 14:44 |
| Last modified: | 04 Oct 2012 17:21 |
| URI: | http://strathprints.strath.ac.uk/id/eprint/9403 |
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