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Network relationship management bei dienstleistungen

Evanschitzky, H. and Goutier, M. (2005) Network relationship management bei dienstleistungen. In: Jahrbuch Handelsmanagement 2005 (Ahlert D., Olbrich R., Schroder H.). To be assertained, pp. 107-123.

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Abstract

This paper examines relationship management.

Item type: Book Section
ID code: 9328
Notes: AHR
Keywords: relationship management, Marketing. Distribution of products
Subjects: Social Sciences > Commerce > Marketing. Distribution of products
Department: Strathclyde Business School > Marketing
Depositing user: Strathprints Administrator
Date Deposited: 23 Mar 2010 09:56
Last modified: 21 May 2015 18:52
URI: http://strathprints.strath.ac.uk/id/eprint/9328

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